We were asked by Human Impact Institute to collaborate on a program that featured “Human Impact Stories” on the topic of environmental innovation and progress. By sharing these stories, Human Impact Institute sought to inspire people to take action in ways that improve our planet and we worked on all three series in this program: sHeros (in New York City), Climate Connections (Marseille, France), and Bridging the Divide (Berlin, Germany).
In support of this program, we designed the visual identity, the layout for the New York exhibition, collateral for the exhibition, print and digital promotional materials, and 34 oversized banners.
Using sustainable materials to produce the designs always factors into our process and we found a replacement for traditional vinyl, which take a very long time to decompose. BIOflex is a material that attracts microbes and breaks down the PVC within 3–5 years.
Visual Identity
We adapted the shape of a polaroid photo frame to hold the identity, highlight the photographic nature of the exhibitions, and it was incorporated throughout the program.
We adapted the shape of the logo for each of the BIOflex banner images, which were installed at the Consulate General of France. This series featured 19 women who are leading the way in their communities to combat global climate change: Kazi Ateea, Wendy Brawer, Majora Carter, Aria Doe, Jeanne DuPont, Gioya DeSouza-Fennelly, Kim Fraczek, Jean Gardner, Sarah Levine, Sabine Marx, Helen Matsos, Mary Miss, Eve Mosher, Cynthia Rosenzweig, Anasa Scott, Courtney St. John, Shino Tanikawa, Annie Willis, and Bethany Yarrow. The frames not only added focus to the women, but also provided space to add supporting text. The event was co-sponsored by the Consulate General of Germany.
New York, New York
In addition to the banners, audio podcasts featuring some of the 19 women who were part of the “sHeros” exhibition were also available. We mounted iPod shuffles to foamcore placards the provided instructions for visitors. Collaborators for the audio included Storycorps, Winters Past, and Broke for Free.
We adapted the format for an exhibition in Marseille, leading up to the 2015 United Nations Climate Change Conference in Paris. This series featured 17 extraordinary people who are making the link between climate change and the things we think about every day: Marie-Laure Lambert, Vincent Moron, Xavier Giraud, Dominique Robin, Sandrine Maljean-Dubois, Nicolas Haeringer, Mourad Ezzine, Suzanne de Cheveigné, Annick Delhaye, Bernard Seguin, Joël Guiot, Hubert Mazurek, Alexandra Schleyer-Lindemman, Lounès Tadrist, Céline Dubreuil-Imbert, and Nicolas Roche. For each banner, two climate experts from France were paired up and shown in dialogue.
Marseille, France
We also adapted the format for an exhibition in Berlin. Banners in this series features two inspiring individuals who are world’s apart on the map, but are neighbors in action on how they take on climate change. Two climate experts were paired up on each banner, one from Germany and one from the United States. The 16 featured experts included: Christiane Averbeck, Camilla Bausch, Antje von Broock, Robert Bullard, Alexis Chase, Katherine Darnstadt, Daniel Dendra, Hugh Gladwin, Ursula Fuentes Hutfilter, Brigitte Knopf, Sabine Marx, Carel Carlowitz Mohn, Jason Rissman, Malte Schneider, David Wang, and Patrice Simms.
Berlin, Germany
Human Impact Institute
Amy Braunschweiger
Tara DePorte
Fabrication
Duggal
Audio
Free
Storycorps
Winters Past
MANY
Eduardo Palma
Andrew Shea
Support
German Consulate in NYC
French Consulate in NYC
Permanent Mission of Germany to the UN
Permanent Mission of France to the UN
EU Commission
New York State Pollution Prevention Institute (NYSP2I)
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We design physical spaces, printed materials, collaborative experiences, and digital platforms to support creative communities and elevate civic, educational, and environmental initiatives.
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