While the public thinks of Coney Island as one big amusement park, the Alliance for Coney Island supports residents, merchants, and potential new businesses interested in moving to the area. Coney Island for Everyone! is a campaign that communicates the full range of activities and services that the Alliance provides to residents, merchants, and these potential new businesses. It aims to build trust, garner support, and change the perception of the neighborhood.
Our identity was customized for three audiences: residents, merchants, and new businesses. Each was unified by Coney Island for Everyone!

We designed a tabloid-sized promotional guide for each of these audiences.


Neighborhood Design Lab
Worldstudio
MANY
Community Partner
Alliance for Coney Island
Design Support
Bianca Pasternack
Supported by
NYC Department of Small Business Services
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We design physical spaces, printed materials, collaborative experiences, and digital platforms to support creative communities and elevate civic, educational, and environmental initiatives.
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