Coney Island for Everyone
Alliance for Coney Island
While the public thinks of Coney Island as one big amusement park, the Alliance for Coney Island supports residents, merchants, and potential new businesses interested in moving to the area. Coney Island for Everyone! is a campaign that communicates the full range of activities and services that the Alliance provides to residents, merchants, and these potential new businesses. It aims to build trust, garner support, and change the perception of the neighborhood.
Our identity was customized for three audiences: residents, merchants, and new businesses. Each was unified by Coney Island for Everyone!
We designed a tabloid-sized promotional guide for each of these audiences.
Neighborhood Design Lab
Worldstudio
MANY
Community Partner
Alliance for Coney Island
Design Support
Bianca Pasternack
Supported by
NYC Department of Small Business Services
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MANY partners with foundations, universities, and cultural organizations to design strategic communication systems that make ideas visible and accessible—from brand identities and digital platforms to exhibitions and campaigns. Recent collaborators: Bloomberg Philanthropies, MIT, Columbia University, AIA New York, Commonwealth Fund, W.T. Grant Foundation
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